ZoomInfo

Henry Schuck founded ZoomInfo while still in law school. When his biggest lead at that time showed interest, he couldn’t pass up the opportunity to sell. But there was one problem. He didn’t want the client thinking that he was both the CEO and the frontline sales rep. So he created a fake persona, “Ron Smyth” to work and close the deal.&nbsp; In this week’s episode, hear how Henry navigated the biggest deal — despite not being himself.

Henry Schuck founded ZoomInfo while still in law school. When his biggest lead at that time showed interest, he couldn’t pass up the opportunity to sell. But there was one problem. He didn’t want the client thinking that he was both the CEO and the frontline sales rep. So he created a fake persona, “Ron Smyth” to work and close the deal. In this week’s episode, hear how Henry navigated the biggest deal — despite not being himself.


Henry Schuck: ‘I am Ron Smyth’

Henry Schuck and his Alter Ego Ron Smyth

Ken Hicks is a car salesman through and through. With over four decades in the automobile industry, he built his reputation on honesty and transparency. So when the self-proclaimed “best closer in sales” met star Yankees pitcher Mariano Rivera, considered by many to be the best closer in baseball, Ken knew this was an opportunity to accomplish something great. In this week’s episode, find out how Ken convinced a baseball legend to go into business together.

Ken Hicks is a car salesman through and through. With over four decades in the automobile industry, he built his reputation on honesty and transparency. So when the self-proclaimed “best closer in sales” met Yankees pitcher Mariano Rivera, considered by many to be the best closer in baseball, Ken knew this was an opportunity to accomplish something great. In this week’s episode, find out how Ken convinced a baseball legend to go into business together.


Ken Hicks: The Best Closer in Sales Meets the Best Closer in Baseball

For Doug MacLean, his career as a financial advisor started out as a struggle. While his peers enjoyed their starting salaries and bonuses, he was scraping by on a weekly stipend. When he learned the devastating news that a close friend had lost a parent, his knowledge from a previous client allowed him to step in and support his friend both personally and professionally. In this week’s episode, hear how the aid Doug lent a friend became a turning point in his career.

For Doug MacLean, his career as a financial advisor started out as a struggle. While his peers enjoyed their starting salaries and bonuses, he was scraping by on a weekly stipend. When he learned the devastating news that a close friend had lost a parent, his knowledge from a previous client allowed him to step in and support his friend both personally and professionally. In this week’s episode, hear how the aid Doug lent a friend became a turning point in his career.


Doug MacLean and the Tragedy that Changed His Career

For Spencer Carlisle, Account Executive at ZoomInfo, selling doesn’t mean tearing down the competition. Utilizing custom alerts from Chorus, he’s notified at the mention of competitors, and is able to show prospects how ZoomInfo is more than just the sum of its parts. It’s an ecosystem that is enriched by its products and built upon one another. In this week’s episode, hear how Spencer works as a team to bring the best product to his customers.&nbsp;

For Spencer Carlisle, Account Executive at ZoomInfo, selling doesn’t mean tearing down the competition. Utilizing custom alerts from Chorus, he’s notified at the mention of competitors, and is able to show prospects how ZoomInfo is more than just the sum of its parts. It’s an ecosystem that is enriched by its products and built upon one another. In this week’s episode, hear how Spencer acts as a team to bring the best product to his customers. 




Spencer Carlisle: How Chorus Alerts Help Target the Right Prospects

Andrea Lopez caught her big break in the entertainment industry through a DM on Instagram. After getting flown to LA to appear on NBC's “Bring the Funny,” she began growing her following on social media through her spot-on celebrity impressions. While negotiating a big brand partnership, she recognized a familiar face during the deal.&nbsp;Hear how Andrea Lopez learned the value of good impressions and good relationships for building her personal brand, on this week's episode of Pretty Big Deal.

Andrea Lopez caught her big break in the entertainment industry through a DM on Instagram. After getting flown to LA to appear on NBC's “Bring the Funny,” she began growing her following on social media through her spot-on celebrity impressions. While negotiating a big brand partnership, she recognized a familiar face during the deal.
 
Hear how Andrea Lopez learned the value of good impressions and good relationships for building her personal brand, on this week's episode of Pretty Big Deal.




Andrea Lopez and the Value of a Good Impression

Brittney Castro learned the importance of patience when looking to sell her own business. As an entrepreneur and financial planner, she added saleswoman to her list of titles as she tackled numerous negotiations and potential deals.&nbsp; After rejecting a failing negotiation, she feared a deal might not happen and began shifting her focus back to running her company. But then, right before the pandemic hit, everything fell into place. In this week’s episode, hear how Brittney learned to let go, and how sometimes that’s exactly what is needed.

Brittney Castro learned the importance of patience when looking to sell her own business. As an entrepreneur and financial planner, she added saleswoman to her list of titles as she tackled numerous negotiations and potential deals. 

After rejecting a failing negotiation, she feared a deal might not happen and began shifting her focus back to running her company. But then, right before the pandemic hit, everything fell into place. In this week’s episode, hear how Brittney learned to let go, and how sometimes that’s exactly what is needed. 


Brittney Castro and the Importance of Patience

Heather Campbell went into sales for a better work-life balance. After working seven days a week in marketing and getting chewed out on Christmas, she took a job in print sales in order to “have a real life.” She quickly began outperforming her peers due to her tireless work ethic and the immense pressure she placed on herself to succeed.&nbsp; In this week's episode, Heather tells us about her unexpected travels through marketing, sales, and eventually recruiting, in pursuit of that elusive work/life balance. As she puts it, “you can always throw the car in reverse.”

Heather Campbell went into sales for a better work-life balance. After working seven days a week in marketing and getting chewed out on Christmas, she took a job in print sales in order to “have a real life.” She quickly began outperforming her peers due to her tireless work ethic and the immense pressure she placed on herself to succeed. 

In this week's episode, Heather tells us about her unexpected travels through marketing, sales, and eventually recruiting, in pursuit of that elusive work/life balance. As she puts it, “you can always throw the car in reverse.”




Heather Campbell: “You Can Always Put the Car in Reverse”

Pretty Big Deal | ZoomInfo

The Pipeline Blog

Each week, we ask one salesperson--whether they won, but almost lost; struck out, but almost scored; or tried to forget, but never could:

What was a pretty big deal to you?

Listen in as they give us good laughs, good tips, and good stories, mixing career and life advice like.

Henry Schuck: ‘I am Ron Smyth’

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